About old


Hotopp is a dynamic creative studio with multiple teams of talented artists, designers, makers, and producers. Our philosophy is that the journey is as important as the destination, and while outcomes matter, they are hard to enjoy if getting there wasn’t a good experience. We’ve been doing this work, in one form or another, for over 35 years, and we’ve stood the test of time by always remembering it’s the designer, not the design, that serves our clients.

Who we are

In 1984, corporate meetings—at least partly—meant theatrical product shows. That’s how our founder, Michael Hotopp, moved from theater to commercial work: he translated his set-design skills from Broadway to industrial musicals like Leader of the Rack, a production about Frito Lay snacks. Once we got outside the box, we never went back—three decades later, we’re still working to bring brands, stories, and other worlds to life across a variety of industries and mediums.

We don’t do many original corporate musicals these days, but we do live by the same sort of ethos our founder did: seeing new opportunities and challenges as a chance to grow, an invitation to go on an adventure, and an excuse to have fun while doing something creative with nice people.

Our credits include:

  • Televised events for major network and cable broadcast outlets (garnering 10 Emmy nominations and six Emmy wins in set design, production design, and art direction)
  • Corporate events, branded environments, and presentations for Fortune 500 companies including Mercedes, Carnival Corporation, Disney, Toyota, and Bluegreen Vacations
  • Immersive experiences for attractions including Antarctica: Empire of the Penguin at SeaWorld, ICE! at Gaylord Hotels, and KaLightoscope at the Galt House Hotel in Louisville, Ky.
  • Scenery for shows and concert events including Mariah Carey’s Butterfly World Tour, the Radio City Music Hall Christmas Spectacular, the NHL Winter Classic, SeaWorld’s Electric Ocean
  • And so much more

We’re headquartered in Seattle. Our dynamic group of designers, artists, producers, makers, planners, and dreamers across the country work in constant close partnership with our clients. Throughout the design, planning, and realization process, we strive to help our clients overcome their obstacles—and achieve their creative vision.


8211 Aurora Ave. N, Ste. 101
Seattle, WA 98103
206 257 0390

Do you have a creative vision?
We’ll make it possible.